There’s a reason that so many organizations have an annual gala: while it can be a bit of work, it also has huge pay offs when it’s done well. A trend we’ve seen in recent years is taking your gala virtual (which we lovingly call an Ungala) or even hybrid, which can make it less work and upfront cost.
Nonprofit gala
Even before COVID hit, live streaming was increasing in popularity. It allows you to connect with your supporters in the moment in a way that feels authentic. It lets viewers interact through comments and participate in a conversation. That feeling of being with other people and doing something together is incredibly powerful.
There are plenty of options for live streaming: Facebook Live, Youtube, Zoom, or any of a number of custom software. Plan a livestream for the end of a fundraising campaign to gain excitement and to celebrate the end, or kick off the event with a live stream.
Pick a Software Package
For many people, the most confusing part of live streaming is the technology. But with just a bit of guidance, it doesn’t have to be overwhelming. This is where your goals are going to come into play in a big way.
There are three main platforms that you can use for live streaming: Zoom, Facebook Live, and Youtube Live. There are other platforms out there, however, these three are familiar to most people and satisfy most needs.
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